Our Story & Brandsly 2.0 - a note from the Brandsly founder

Many people have asked me how I started Brandsly. It all started back in 2016 when I spent $5,000 on a premium domain for one of my business ideas—I was a serial entrepreneur in tech and e-commerce, constantly bouncing from one exciting idea to the next. Little did I know, that first premium domain was just the beginning. I quickly fell in love with catchy, memorable, brandable domains—and let's just say, things escalated pretty quickly from there!

What began as casually collecting domains for future projects (and maybe some side hustles) grew into a sizable portfolio. Before I knew it, I was sitting on thousands of premium .com domains, each one sparking yet another entrepreneurial idea. And here's a confession: I still do exactly the same thing today, accumulating far more ideas—and domains—than I realistically have time to develop. (Sound familiar, fellow entrepreneurs?)

Back in 2016, I created the very first version of Brandsly—a simple site just to showcase my modest domain portfolio at the time. But thanks to an obsession with naming, constant learning, research, and relentless reinvestment of revenue back into the business, Brandsly quietly flourished. Fast forward to today, and I've bootstrapped Brandsly into a portfolio of over 40,000 carefully selected, premium brandable domains, helping thousands of startups find their perfect names and build beautiful brands along the way. And believe it or not, we've done it all without any traditional marketing!

But here's the thing: while Brandsly grew and evolved, our website hadn't changed much—until now. After 9 years, I finally decided it was time for a major refresh. I rolled up my sleeves and self-developed a completely new version from scratch, proudly calling it Brandsly 2.0. This new iteration showcases everything I've learned about startup branding and domain curation over nearly a decade. With contemporary design, advanced algorithms to make domain searching effortless, and plenty of space to share insights and expertise, Brandsly 2.0 truly represents my passion for naming, technology, and modern startup culture.

Nothing energizes me more than seeing a startup launch successfully on a domain from Brandsly. And, as my friends often joke, I probably have way too much energy!

A Couple of Fun Facts About Me:

I'm a perpetual wanderlust, deeply in love with traveling—I've lived in five different countries so far (not counting the places I've spent months exploring)! Experiencing various cultures and languages continually influences my naming perspective and keeps my creativity buzzing.

Being a tech and indie-hacker enthusiast, I've got the longest list of side-project ideas you could possibly imagine—which, ironically, makes me Brandsly's number one customer!

-WJ